Table of Contents
· Love a bit of retro flair? Browse our new vintage stay options.
· Seeking something free-spirited? Browse our for bohemian vibes options.
· Into exposed brick and warehouse aesthetics? Browse our for post industrial chic options.
· Appreciate curated design? Browse our arthouse hotel options.
· Want to be in the thick of the urban buzz? Browse our city style options.
· Travelling on a budget but still want style? Browse our value chic options.
· Looking to spoil yourself? Browse our all-out luxury options.
· Planning a getaway for two? Browse our romantic break options.
· Bringing the kids along? Browse our family fun options.
San Francisco has long been the USA's iconic capital of the wonderfully weird. It is a legendary haven for free-love hippies, beret-wearing revolutionaries, underground music scenes and Beat poets. Naturally, it makes perfect sense that you will find an incredible array of unique and cool hotels in San Francisco. The Hotel Guru has pulled together a list of the absolute best, highlighting the zaniest, quirkiest and most idiosyncratic spots in town. Whether you are after a bohemian-chic hideaway, a hipster escape pad in a renovated harbourside warehouse, a luxury B&B in a grand Victorian mansion, or an exclusive retreat tucked inside a private members' club, we have got you covered. Our experts have done all the heavy lifting, so all you need to do is pick your favourite from our list of the coolest hotels in San Francisco and get packing!
Hotel Zetta
Located in the heart of Union Square, Hotel Zetta channels a wonderfully cool, retro-creative spirit. You can expect upcycled antiques, graphic mosaic bathrooms, and a lobby that feels exactly like an artful loft. The games room really ups the nostalgia factor with air hockey, pool, and a cheeky red phone box. When hunger strikes, The Cavalier dishes out standout British comfort classics. It is a brilliant base for culture seekers wanting to stay connected in the centre of the city.
The Zeppelin
Moody, chic, and undeniably sexy, The Zeppelin leans into a rebellious rock-era mood with exposed brick, ornate fireplaces, and bold pop-art flourishes. Velvet seating and oversized peace symbols set a dramatic tone, while the low-lit bar draws locals for its speakeasy energy and steady lineup of live music. It is absolutely perfect for night-owl vintage lovers looking for a memorable stay.
Hotel Emblem
Just two blocks from Union Square, Hotel Emblem's hip, Beat-themed boutique accommodation sets the scene perfectly with sangria on arrival. This endlessly chic stay combines exposed brickwork with New Wave artwork on the walls, while the cosy, colourful rooms feature plush, sink-into beds. It is cool, loud, and wonderfully artsy, making it a top pick for creative souls.
Harbor Court Hotel
A former YMCA, Harbor Court Hotel is now a luxurious stay with sweeping views of San Francisco Bay. Glowing in a distinctly hipsterish vibe - post-industrial-chic - the elegant, whitewashed rooms still manage to be snug. Downstairs, you'll find a cool cafe serving infamously tasty coffee, and there's a trendy Japanese restaurant next door.
Hotel Zephyr
Hotel Zephyr, in Fisherman's Wharf, is a cool, laid-back and endlessly fun place to stay. A great place for families on a sightseeing expedition, the light-filled and spacious rooms are decked out in a nautical theme, with seabird pillows, faded old maps and private terraces boasting sublime views. The games room, with its trendy lighting, is a nice addition.
Proper Hotel
Proper Hotel feels like stepping into a curated design gallery—Victorian silhouettes, Art Deco curves and bold patterns collide across its lobby and restaurant. Rooms showcase retro furniture with confident, clashing prints. Up top, the rooftop bar draws locals for inventive cocktails and sweeping skyline views, perfect for a stylish, art-forward stay.
The Marker
The Marker channels playful, cinematic charm inside its stately Renaissance-style façade. Expect vibrant interiors, marble details and rooms dressed in confident primary tones. Its welcoming trattoria dishes out standout Italian plates and house-made limoncello, making this a characterful retreat just moments from Union Square’s buzz.
Palihotel San Francisco
Palihotel's signature LA cool is a perfect fit for San Francisco. The interiors mix chic sophistication with a young, trendy twist. In the rooms, whitewashed exposed brick walls are adorned with modern art, complemented by Smeg fridges and truly luxurious bathrooms. The French restaurant and bar is a real draw, offering a fantastic spot to unwind after a day of exploring the city.
The Battery
The Battery is an incredibly exclusive, four-star boutique hotel tucked away inside a private members' club in the historic Jackson Square neighbourhood. If you want to feel like a true San Francisco VIP, this is the place to book. The rooms are masterfully designed with rich textures, custom furnishings, and a moody, sophisticated palette that oozes cool. Guests get full access to the club's phenomenal facilities, which include a state-of-the-art gym, a luxurious spa, and several fantastic bars and dining rooms. It is an absolute must for travellers seeking a highly curated, insider experience in the city.
Hotel Kabuki
Nestling in Japantown, Hotel Kabuki seamlessly fuses chic Asian styles with cosmopolitan San Francisco vibes. The spacious guestrooms are symbolic of this marriage: coloured in muted tones, with wooden screens, low-lying tables and graphic prints. It is cool, classy and elegant. The real draw is downstairs: the Thai restaurant, Japanese whiskey bar and lounge are all in an enormous, open-plan, light-filled room, and prove to be a great way of tasting the local culture.
Staypineapple
Sitting by Union Square - a highly central location - Staypineapple San Francisco oozes in romance and style. The marble-floored lobby, hanging with splashes of modern art, leads you to the cocktail bar where stands a blood-red grand piano. The rooms themselves are chic and contemporary, with sink-into beds, marble-tiled bathrooms, all done in cloud-whites and daffodil-yellows. A sweet stay for couples looking for something with a bit of style.
Hotel Via
Located in the trendy South Beach area, Hotel VIA has an urban loft feel and minimalist design. Sleek rooms in neutral tones create a calming vibe, while the roof terrace bar adds that city buzz. Set beside AT&T Park and San Francisco Bay, it's a cool central base.
1 Hotel San Francisco
Brings a breath of fresh air to the Embarcadero with its stunning eco-friendly luxury. 1 Hotel San Francisco focuses heavily on sustainability without compromising an ounce of comfort. You will find reclaimed wood accents, native greenery, and incredibly plush beds outfitted with organic cotton linens. The rooftop terrace offers sweeping views of the Bay Bridge, while the Bamford Wellness Spa provides the perfect sanctuary with a relaxing hot tub and rejuvenating massage treatments. It is an exceptional choice if you want to stay right on the waterfront while enjoying top-tier, environmentally conscious amenities.
Palihotel San Francisco
Phoenix Hotel
This unique rock 'n' roll hotel in the Tenderloin District is a redesigned 1950s motor lodge with serious credentials. Phoenix Hotel features rooms overlooking a fabulous palm-fringed pool, creating a brilliant oasis in the city. The onsite Chambers eat + drink restaurant is a local favourite for dinner and cocktails, making this a fantastic value-chic option with plenty of character.
The Battery
The Battery is one of San Francisco's best kept secrets. Hidden in a private members' club, set in a former sweet factory, it's exclusive, stylish and plush. The rooms feature redbrick walls and are furnished with vintage pieces by Fulk and the hotel lounge and library carry on with this theme. The pampering spa is a real highlight, boasting a sauna, steam room and treatment room. If you want real luxury, book the Penthouse Studio with its spacious patio that offers some of the most beautiful views around.
Mansion on Sutter
For all-out luxury, Mansion on Sutter is San Francisco's only five-star Victorian mansion hotel. It offers total relaxation with excellent organic wines, stunning suites featuring in-room tubs, and a well-equipped gym to help you de-stress. The grand architectural character and meticulous attention to detail make it the perfect combination for a truly indulgent and relaxing stay.
Fairmont San Francisco
Fairmont San Francisco is a legendary five-star icon perched high on Nob Hill, offering some of the most breathtaking panoramic views of the city and the bay. This grand dame seamlessly blends classic elegance with modern luxury, featuring opulent decor, soaring ceilings, and impeccably dressed rooms. You simply cannot miss a visit to the famous Tonga Room & Hurricane Bar, a wonderfully kitschy tropical paradise complete with a lagoon and indoor rainstorms. With its world-class service, state-of-the-art health club, and historic charm, it is a spectacular option for those looking to experience true San Franciscan grandeur.
Proper Hotel
The Proper Hotel is, hands down, one of the coolest spots in town for a romantic break. Designer Kelly Wearstler's inspired interiors meld texture and pattern to produce a dazzling backdrop, complete with vintage pieces and ornate wallpaper. You must visit the gorgeous rooftop bar, Charmaine's, for a cocktail by the fire pits, or enjoy a fantastic breakfast at the lobby-level Villon restaurant.
The Clancy
The Clancy makes a great base for a family holiday; two queen rooms are ideal for sleeping four. Pets are made welcome too with their own bed, bathrobe, local pet treats and even their own menu in the Seven Square Taproom! The funky interiors are full of cool art and many of the rooms on higher floors have great views through floor-to-ceiling windows. A restaurant, two further eateries and gym complete the offering.
Argonaut
With its prime waterfront location, Argonaut is a favourite of families. The nautical-chic rooms are spacious and homely and seriously cool with exposed brickwork, colourful fabrics and plush bedding. The bar and restaurant carries on this theme with a relaxed, let-your-hair-down vibe, all set within a centuries-old waterfront warehouse. Cool, gorgeous and great for sightseeing.
Hotel Zephyr
Located in Fisherman's Wharf, Hotel Zephyr is a cool, laid-back, and endlessly fun place to stay. It is a brilliant choice for families on a sightseeing expedition. The light-filled and spacious rooms are decked out in a quirky nautical theme, complete with seabird pillows, faded old maps, and private terraces boasting sublime views. The games room, with its trendy lighting and interactive activities, is a fantastic addition for keeping the kids entertained.
San Francisco (Union Square)
Trendy and central hotel near the Union Square shopping district. The modern rooms embrace repurposed vintage decor with reclaimed wood and salvaged antiques, and boast delicate mosaic-tiled baths. The communal areas are hip, colourful and lively, with a games room, restaurant and lounge bar.
San Francisco (Mid-Market)
This slick modern hotel is full of joyous works of art and design features, as well as all the latest technology. Rooms are a dizzying mix of patterns and retro furniture that somehow works perfectly. High-end inventive menus are served in the popular restaurant and bar. San Francisco cool.
San Francisco (Japantown)
This boutique hotel is nestled in San Francisco's Japantown. After a recent renovation, the hotel now offers suites inspired by Asian design, from vintage graphic prints to wooden screens. Home to a Thai restaurant and Japanese whiskey bar, this hotel offers an authentic taste of the neighbourhood.
San Francisco (North Beach)
This exclusive hotel is nestled within a private members' club in San Francisco. Housed in a former sweet factory on Jackson Square, inside, guestrooms have exposed red brick walls styled with custom and vintage pieces by Fulk. Enjoy access to the club's first-class facilities during your stay.
San Francisco (Tenderloin)
A hip little boutique situated in the Tenderloin district, just minutes from some of the city's most famed music venues. Interiors have been completely done-up - yet still maintain their motel charm. A swimming pool takes centre stage and there's a lively bar. Popular with visiting musicians.
San Francisco (Financial District)
A smart hotel located overlooking the bay in a convenient spot between the Financial District and Oracle Park. Once a YMCA - a massive renovation has turned this into a luxury stay. Rooms are small but perfectly formed with a hint of an industrial feel in the design. Ideal for city exploring.
San Francisco (Fisherman's Wharf)
The Zephyr Hotel could not have a better location - set right by Fisherman's Wharf. This is a large hotel with a spacious central courtyard filled with all sorts of activities. The interiors are fun and vibrant with a distinctly nautical feel, Perfect for exploring the city with friends or family.
San Francisco (South Beach)
A stylish boutique hotel in San Francisco's trendy South Beach, once the city's industrial district. Minimalist rooms are light and airy and have a soft feel in stark contrast to the warehouse building. A roof terrace bar is a real draw and the bay views are mesmerising. A hip central base.
San Francisco (Union Square)
A chic boutique with luxurious interiors and a very central setting beside Union Square. Rooms have an indulgent feel with sink-into beds, fluffy towels and rain showers. The bar serves up innovative cocktails and the breakfasts (which include exceptionally good burritos) are a real pleasure.
San Francisco (Nob Hill)
This hotel is a real landmark. It has seen the likes of Tony Bennet sing in the Venetian Room - and it still has that same old-world grandeur. Enjoying spectacular views of the bay (especially good from the suites' terraces) and boasting a design that combines tradition and modern elegance.
San Francisco (Fisherman's Wharf)
Stylish accommodation in a prime location near Fisherman's Wharf. The chic rooms have a distinctly nautical feel and the bathrooms are stocked with luxury Lather® products. The lively restaurant and bar have a laid back feel. Offered at excellent rates, this is a great city base.
San Francisco (Union Square)
A grand hotel just a few blocks from Union Square. The design is vibrant and contemporary yet the building's original features remain. The Trattoria restaurant is a lively spot to spend an evening. An idyllic base for a city escape.
San Francisco (Union Square)
A stylish hotel located just one block from Union Square. Modern rooms are designed with atmospheric moody hues, contemporary art, and plush beds. Downstairs is a well-equipped games room and a trendy restaurant and bar where guests dine in leather-clad booths. A chic central stay.
San Francisco (Union Square)
A stylish hotel with a very central location, just two blocks from Union Square. The sangria on arrival sets the tone for this hip hotel. Rooms feature sink-into beds, large artworks and luxury bathrooms. The bar and games room downstairs give this hotel a convivial vibe.
San Francisco (Union Square)
Palihotel's LA cool is a perfect San Franciscan fit. Interiors mix chic sophistication with a young trendy twist. Whitewashed exposed brick walls in the rooms are adorned with modern art, there are Smeg fridges and luxurious bathrooms too. While the French restaurant and bar is a real draw.
San Francisco (Pacific Heights)
A five-star Victorian mansion offering 12 chic rooms. Interiors are period-inspired with dark-hued velvet furnishings, intricately tiled floors and antiques. Thoughtful added touches such as in-room baths (in some suites), a smart gym, and organic wines really elevate this B&B to luxury status.
San Francisco (SoMa)
Funkily designed and family-friendly gem in downtown's vibrant SoMa district. Stuffed with colourful art and design in its public areas, the rooms are slick and contemporary in shades of black and white. A restaurant, two further eateries and gym complete the offering. A cool city base.
San Francisco (Embarcadero)
A sustainable luxury retreat offering unmatched bay views, in the heart of San Francisco's Embarcadero. Eco-chic decor merges with modern sophistication, creating an urban oasis. Plus delicious farm-to-table dining, a rooftop garden, and a wellness-focused spa. The perfect sanctuary in the city
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