Arraial d'Ajuda


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About Arraial d'Ajuda

Once a tropical playground for well-to-do Argentines, Arraial d'Ajuda has become a favourite of backpackers and hippies in recent years, who flock in droves to this far-flung, unspoilt and beautiful corner of Brazil. Nestling on a majestic stretch of glittering golden coastline, it makes for the ideal beach holiday: with three beaches, a gorgeous heritage-protected village and one of the oldest churches in Brazil, Arraial d'Ajuda is quite simply enchanting. Our recommendation of the best place to stay in Arraial d'Ajuda makes for a very relaxing holiday.

Arraial is a peaceful, if touristy, village. Lined with dusty lanes and paved roads, all in the shadow of old and solid brightly painted houses, tall trees stand scattered about the village, providing generous shade to visitors, while the air is perfumed with the scent of tropical flowers. Atop the highest point of the village stands the church of Nossa Senhora da Ajuda, one of the oldest churches in Brazil, built in the mid 16th century.

Founded by Portuguese Jesuits in 1549, the name alludes to a popular Portuguese saint, Our Lady of Help, the name of one of the first ships that beached on its beautiful shoreline. The church, Nossa Senhora da Ajuda, was once the spiritual heartland of the Brazilian Catholic church: simple and beautiful, it is surrounded by quaint little local shops and is a renowned pilgrimage site.

People come to the village for the beaches. The wide and golden stretch of coastline has a pure and unspoilt charm to it. The Praia de Pitanga is absolutely divine: ideal for families, it isn't too thronged by tourists or locals like its more unkempt cousin, Praia do Mucuge, whose one attraction is the mass of food stalls that line the beach-head. If you're looking for seclusion, go no further than Praia de Taipe, a deserted beach 20 minutes out-of-town by car.

This is the perfect destination for a beach break.

Seaside getaway

  • Maitei Hotel: perfect for a romantic retreat, this gorgeous hotel offers elegantly-designed rooms with breathtaking views of the sea. Adult-only, the restaurant serves sumptuous Mediterranean cuisine and sailing trips can be organised by the hotel. Utterly divine.

For an apartment or villa

  • Our partner Booking.com has a wide range of villas and apartments in the nearby area.

Travel information

  • The best time to go is between January and March when there is little rainfall and the temperature averages at around 25 degrees.
  • Fly to Brasilia, then get a connection to Porto Seguro, from where you can get a ferry or bus to Arraial d'Ajuda.
  • If you want to rent a car we recommend contacting our partner Rentalcars.

Still not sure?


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Best Hotels in Arraial d'Ajuda

  • Maitei Hotel Arraial d'Ajuda 17 rooms from £167

    Sights nearby  -  Visit Trancoso's historic Quadrado, less than four miles from the hotel.
    Surfing  -  Try your hand at surfing on some of Brazil's finest waves.
    Restaurant  -  A la carte Mediterranean International cuisine.
    Sailing  -  Sailing trips can be organised by the hotel.
    Air conditioningRestaurantSwimming PoolViewsNo pets

    A sublime hotel hugging the stunning coast of Bahia. Elegantly designed and beautifully thought-out, the hotel offers charming rooms, an excellent restaurant and imperious views over the Atlantic. Made for a romantic getaway. See More

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