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Photo of The Place Firenze

“A chic luxury boutique hotel in the heart of Florence. Personal touches and thoughtful details ensure a homely feel. The Kitchen and The Bar are open from breakfast til late and the rooftop terrace with its stunning views should not be missed! A smart home-from-home bang in the centre of town.”

“A chic luxury boutique hotel in the heart of Florence. Personal touches and thoughtful details ensure a homely feel. The Kitchen and The Bar are open from breakfast til late and the rooftop terrace with its stunning views should not be missed! A smart home-from-home bang in the centre of town.”

Hotel Review

This elegant and luxurious hotel in Piazza Santa Maria Novella is regularly cited as being one of Florence’s best boutique hotels, and certainly one of the first. It combines neo-classical designer panache (thanks to Architect Michele Bonan), understated luxury and a cool vibe with professional yet genuinely friendly service. Its 20 rooms vary from cosy dens to the spacious rooftop suite which has amazing 360° views across the square and the city's rooftops. Luxury en-suite marble bathrooms are complemented by own brand luxury bath and body products and all of the rooms have complimentary soft drinks in the mini-bar and a plate of organic seasonal fruit. If you have time for a work out in between seeing the sights, gelati and capuccino stops, the gym is just a two minute walk away. Put your feet up and relax with an aperitivo (the Bloody Marys are excellent) or enjoy a candlelit dinner from the Kitchen - the terrace on the square is the perfect spot to watch the world go by. Expect innovative contemporary dishes with some mouth-watering traditional cuisine. There's also a rooftop terrace more reminiscent of Capri than Florence. On Sundays, there's a leisurely brunch with a generous buffet of handmade cakes, tarts, cheese, meats, hot dishes and freshly-baked bread. Breakfast is served downstairs in a lovely light-filled room. The staff and brilliant Manager, Claudio (who has been here since day one), go out of their way to ensure you have the most memorable stay. 

Recommended for
  • Hotel Entertainment
  • Start your night with a drink at the rooftop bar, with breathtaking views of Florence
  • City Style
  • Right in the heart of Florence, with impeccable service and undeniable style
 

Written by Lulu Townsend

Recommended For

  • Hotel Entertainment
  • Start your night with a drink at the rooftop bar, with breathtaking views of Florence
  • City Style
  • Right in the heart of Florence, with impeccable service and undeniable style
  • Other Activities
  • Fashion nuts, head to the Museo Salvatore Ferragamo on via Tornabuoni, which houses an impressive collection of historic shoes!
  • Close to nightlife
  • Florence is a vibrant and lively city, check out the trendy bars and gourmet restarurants around Piazza Santa Maria Novella
  • Designer Shopping
  • Italian's are known for their immaculate dress, so do not be surpirsed that some of the oldest buildings are designer shops
  • Sights nearby
  • Love sculpture and well-kept gardens? Head to Boboli Gardens for a Renaissance hot pot of sculpture
  • Museums
  • San Marco, a former convent, now houses a museum and some famous works to feast your eyes upon
  • Child friendly
  • All children welcome, babysitting services are available.
  • Designer
  • Interiors by designer Michele Bonan
  • Views
  • From the roof terrace.
  • Gym
  • 2 minutes walk
  • Roof terrace
  • Family Suites
  • Quiet
  • Romantic
  • Rooms with balcony/terrace
  • Full of character
  • Good wine list
  • House party feel
  • Disabled access
  • Townhouse
  • Restaurant
  • Artworks
  • Boutique
  • Historic
  • Chic
  • Antiques
  • Pet friendly
  • 5* Luxury
  • Downtown
  • Contemporary
  • Charming
  • Luxury
  • Four poster beds
  • Intimate
  • Free wifi

Facilities

  • Bar
  • Rooftop bar with views of the Duomo, plus a funky pink cocktail bar!
  • Parking
  • Public parking is available at a sight nearby for EUR 40 per day.
  • Child friendly
  • All children welcome, babysitting services are available.
  • Views
  • From the roof terrace.
  • Gym
  • 2 minutes walk
  • Towelling robes
  • Library
  • Family Suites
  • Roof terrace
  • Good wine list
  • Car not required
  • Fireplace
  • Rooms with balcony/terrace
  • In room DVD
  • Walking distance restaurants
  • Internet
  • Meeting Room
  • Cots available
  • Disabled access
  • Restaurant
  • Pet friendly
  • Sitting Room
  • Room service
  • Safe
  • Suites
  • Concierge
  • Satellite / Cable TV
  • Four poster beds
  • Wifi
  • Air conditioning
  • Free wifi

Activities

  • Hotel Entertainment
  • Start your night with a drink at the rooftop bar, with breathtaking views of Florence
  • Other Activities
  • Fashion nuts, head to the Museo Salvatore Ferragamo on via Tornabuoni, which houses an impressive collection of historic shoes!
  • Close to nightlife
  • Florence is a vibrant and lively city, check out the trendy bars and gourmet restarurants around Piazza Santa Maria Novella
  • Designer Shopping
  • Italian's are known for their immaculate dress, so do not be surpirsed that some of the oldest buildings are designer shops
  • Sights nearby
  • Love sculpture and well-kept gardens? Head to Boboli Gardens for a Renaissance hot pot of sculpture
  • Museums
  • San Marco, a former convent, now houses a museum and some famous works to feast your eyes upon

Map & Location

What's Nearby

Other Reviews

J.K. Place Firenze

" One of Italy’s classiest townhouse hotels, J.K. Place Firenze has been much imitated since its launch, but few of the copies match the warm, suave, elegant original."

Originally published by The Telegraph (view article)

The Best Rooms At Florence's Only Townhouse Hotel

"The look, but even more the feel, has struck a chord: JK Place is heavily booked"

Originally published by Forbes Travel (view article)

Check Availability
20 rooms from €375 per night

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