Lulu's love of hotels started when she was young; her first job was making breakfast in a small hotel in Pimlico, London. Having worked in Sports Sponsorshop and then in the Events and Corporate Entertainment department of Barclays Capital she has always worked in the hospitality industry. In 2000 she catapulted her parents Umbrian hotel into all of the major travel magazines around the world before starting a boutique hotel brand in 2002 from her garden shed. Her love and passion for boutique hotels and their owners was evident in her choice of independent hotels, villas and B&Bs. To find our more about Lulu visit her website lulusluxurylifestyle or @lulusluxurylifestyle - during lockdown she set up Mixologems.